Jim Cashel interviews Blogger founder and CEO Evan Williams in the current Online Community Report. Good to see that “blog clusters” are part of the future development:
At Blogger, we’re working on a bunch of features under the umbrella of “networked publishing.” Essentially, these are about leveraging the network of blogs and blog readers — as well as the web itself — to do new things that result in more collective intelligence and higher quality content.
And as for blogs and online communities:
The difference I see between informally linked blogs and other sorts of online communities, is that when people have their own space to write and express themselves, as opposed to some sort of shared space, they feel a lot more ownership and freedom in that space. This encourages more of themselves to show through, which I think can actually result in a stronger community than something that is more structurally linked. We’ve recently done some licensing deals that we hope will create this same effect within other sites.
